Tag: authenticity

 

Surprising Truths And Lies About Building An Authentic Brand

Surprising Truths And Lies About Building An Authentic Brand

It seems like everywhere I turn these days, people are being urged to be authentic in order to grow their brand.  I often hear “just be yourself and it will attract all the right people”.  So I’m going to apologize in advance for being the one to pop the LA LA Land bubble here. The […]