Tag: i’d like to teach the world to sing
TAG, You’re It: Are Taglines Tapped Out?
Taglines can be a powerful statement about your brand. But they can also cripple your image if they are hokey or A-typical. And these days, they are not really necessary. When I caution some clients about their lackluster slogans, they often respond with “people like it”. BRAND CHECK: What people??!! Do you mean your friends […]